Impact of Mass Media on Individuals, Society, and Culture Essay

Impact of Mass Media on Individuals, Society, and CultureMass media, everyplace the years, has had a profound effect on American society, on itsculture, and on the individuals undefended to the media. Mass media is a form of socialization, having a long-term effect on each member of American society. While mass media targets the individual in short-term intervals, the overall influence on them has been established as the consumer moves from one waxen age category to another. The long or short- term personal make of mass media are separate and lucid when its role in America is evaluated. Mass media effects race differently because of varied amounts of exposure and formats.Mass media has a socialization exercise in American society, in the culture, and onindividuals. Mass media has played a role of socialization in our society over the yearsSocialization is a long-term process that every human being undergoes as he or she becomes a functioning member of society. Socialization r efers to the internalizing of all of the lessons from many sources concerning ship canal of behaving that are approved or expected by society, as individuals mount up through every stage in the life-time cycle (DeFleur and Dennis, 582).Mass media educates its customers on how to think and to act, as they are conditioned to what the media portrays as suitable responses and port to experiences in American life. This long- term process is established over the years as media influences the impressionable age groups, as they are gradually exposed to distinct messages of mass media. These distinct age consumer groups are targeted by mass media, and while the effects of mass media are short-term, the subtle impression is long-term. The effect on American s... ...mmunity and friends havebecome more concerned of their own pursuits of happiness and security. Most people perceive mass media as quite negative, cynical, and unimportant for everyday lifes survival. The media reveals the degra dation of society, our government, our politicians, and our celebrities. American culture is now filled with images of drugs, violence, and sex.Works CitedAnderson, Charles. ad hominem Interview. 3 November 1996.DeFleur, Melvin L. and Everette E. Dennis. Understanding Mass Communication. BostonHoughton Mifflin Company, 1996.Denger, Stuart. Personal Interview. 3 November 1996.Hummon, David. geographical Reviews Commonplaces Community Ideology andIdentity in American Culture. Geographical Review. July 1991 363-365.Swidler, Ann. Inequality and American Culture American Behavioral Scientist March 1992606- 629. Impact of Mass Media on Individuals, Society, and Culture EssayImpact of Mass Media on Individuals, Society, and CultureMass media, over the years, has had a profound effect on American society, on itsculture, and on the individuals exposed to the media. Mass media is a form of socialization, having a long-term effect on each member of American society. While mass media targets the individual in short-term intervals, the overall influence on them has been established as the consumer moves from one impressionable age category to another. The long or short- term effects of mass media are separate and distinct when its role in America is evaluated. Mass media effects people differently because of varied amounts of exposure and formats.Mass media has a socialization function in American society, in the culture, and onindividuals. Mass media has played a role of socialization in our society over the yearsSocialization is a long-term process that every human being undergoes as he or she becomes a functioning member of society. Socialization refers to the internalizing of all of the lessons from many sources concerning ways of behaving that are approved or expected by society, as individuals mature through every stage in the life cycle (DeFleur and Dennis, 582).Mass media educates its customers on how to think and to act, as they are conditioned to what the media portrays as suitable responses and behavior to experiences in American life. This long- term process is established over the years as media influences the impressionable age groups, as they are gradually exposed to distinct messages of mass media. These distinct age consumer groups are targeted by mass media, and while the effects of mass media are short-term, the subtle impression is long-term. The effect on American s... ...mmunity and friends havebecome more concerned of their own pursuits of happiness and security. Most people perceive mass media as quite negative, cynical, and unimportant for everyday lifes survival. The media reveals the degradation of society, our government, our politicians, and our celebrities. American culture is now filled with images of drugs, violence, and sex.Works CitedAnderson, Charles. Personal Interview. 3 November 1996.DeFleur, Melvin L. and Everette E. Dennis. Understanding Mass Communication. BostonHoughton Mifflin Company, 1996 .Denger, Stuart. Personal Interview. 3 November 1996.Hummon, David. Geographical Reviews Commonplaces Community Ideology andIdentity in American Culture. Geographical Review. July 1991 363-365.Swidler, Ann. Inequality and American Culture American Behavioral Scientist March 1992606- 629.